American fashion designer Tom Ford unveiled his new perfume. Brazilian model Laís “Lala” Ribeiro (JOY) features as the face of Tom Ford “Sahara Noir” fragrance. This scent was made exclusively for Middle East. The oriental scent includes notes of orange, cinnamon, and Moroccan rose, inspired by history and culture of the region. The fragrance opens with bitter orange, sweet oasis grasses and Levantine cypress.
The heart is composed of frankincense that is offset with cinnamon, Egyptian jamine and Moroccan rose. Sahara Noir finishes with cedar and vanilla tones.
“Middle Eastern culture has an extraordinary appreciation for the luxurious, emotional and memorable qualities of fragrance; perfume is worn there in a way that feels very familiar to me. Sahara Noir is my interpretation of this heritage,” said Tom Ford.