French designer Isabel Marant teamed up once again with fashion retailer H&M for another fabulous collection, this time for fall/winter 2013 season. This limited edition Isabel Marant Pour H&M collection will be available from November 14, 2013, in around 250 stores worldwide and online, the collection features clothing and accessories for women and teenagers.
Marant stated: “I am flattered by this collaboration: H&M works with the best designers and this invitation is an exciting honour. I aim at creating something real, that women want to wear in their everyday lives, with a certain carelessness, which I think is very Parisian: you dress up, but do not pay too much attention and still look sexy. The collection is infused with this kind of easiness and attitude. Everything can be mixed following one’s own instincts: my take on fashion is all about personality”.
This collection includes every wardrobe piece that contemporary women need – from sweatshirts and tees to elegantly tailored outerwear, dresses and heavy knitwear. The accessories and shoes have bohemian accents which is Marant`s signature style.
The campaign features models Alek Wek, Andreea Diaconu, Malgosia Bela, Constance Jablonski, Lou Doillon and actress Milla Jovovich.