Chanel’s Historic ‘Bijoux de Diamants’ Collection


Fashion house Chanel brings the third part of the “Inside Chanel” brand story called – Chanel and the diamon. The first chapter introduced the story about Marilyn Monroe and Chanel N°5 perfume.

This third chapter gives an overview of the iconic designer’s glittery “Bijoux de Diamants” collection.The legendary Gabrielle Chanel stated: “If I have chosen the diamond, it is because it represents, in its density, the greatest value in the smallest volume.”

Discover how Gabrielle Chanel revolutionized the world of High Jewelry in 1932 when she presented a collection exclusively dedicated to the diamond. Now, 80 years later, her “Bijoux de Diamants” still shine in the open sky of Place Vendôme.
Take a look at this chapter of Chanel story.






Video: Youtube/Chanel


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