Gucci Cruise 2015 campaign

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Italian fashion house Gucci unveiled the new campaign for their Cruise 2015 collection. Photographed under the lens of Mert Alas and Marcus Piggott, the campaign celebrates the season’s fresh allure and sensual elegance. Creative director Frida Giannini surrendered to the decade of the 1970-s through the use of denim, floral prints, low-waisted pants, thigh high boots, and the oh-so-trendy Python print. All in all, Gucci gave us a really sunny perspective on the modern resort elegance.

In case you have missed it, see the whole Gucci Resort 2015 Collection.

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Images: gucci .com

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